What we do

Your online access to China

We help Nordic brands to sell their products online directly to the Chinese consumer through our Nordic multibrand store on ALIBABA’s platform Tmall Global.


Growth potential

  • China – The world’s largest e-commerce market
  • A growing middle class of +400m demanding quality products
  • Growth potential through a Nordic multibrand store
  • A supportive sales Channel (Omni-channel strategy)
  • A low risk, CFO friendly business model to start online sales in China
  • A cross-border e-commerce sales opportunity

Your partner

  • Your commercial partner in China
  • Enables you to be present in China not having to be there or speak Chineses
  • Taking care of go-live activities, product page design, return and customer service
  • Helping with logistic set-up
  • Each month financial reporting and store performance reporting
  • Conducting store marketing, sales optimisation and creating awareness of your brand in China

Brand synergies

  • Nordic multibrand online store in China
  • Be together with brands from Denmark, Sweden, Norway and Finland as well as Iceland, Greenland and the Faroe Islands
  • Be presented among Nordic quality products
  • Benefit from brand synergies
  • Be branded together with other brands within your category
  • Experience the opportunity of O2O / New Retail